If you have a well-designed website, congratulations! You’re a step ahead of the game. (If not, maybe we should talk). But the best website in the world isn’t worth much without one essential ingredient: a steady stream of qualified traffic that converts to high-quality sales leads and new customers.
So while an attractive and professional looking website is a great start, it’s only part of the online success equation.
Search Engine Optimization Exclusively for Security Companies
Most people searching for a security company these days start with one of the major search engines (Google, Bing, Yahoo, MSN, AOL or Ask). So the key to the kind of traffic you’re after is ranking high with these major search sites. The big question, of course, is how to get that done.
If you want to maximize the number of qualifed prospects visiting your website, search engine optimization (SEO) is a big part of the answer. This means making your website “search engine friendly” so it ranks as high as possible in search results. Not sure if your website is “search engine friendly?” Watch our video, “Security Marketing SEO: On-Page Optimization.”
We specialize in getting high rankings for our security clients on the Internet’s major search engines. We’ve done more research on security industry SEO than anyone, so we know how prospects for security actually search for what you offer. And we use that knowledge and expertise to your advantage. For some examples of our SEO work and how we get results, visit the video training area.
Boost Sales with Pay-per-Click Marketing
A pay-per-click (PPC) campaign can be a great and low cost way to “buy your way to the top” on the major search engines. We can set up and manage your PPC program and give your security business the most cost-effective, targeted traffic available on the Web. Talk with us about how a PPC campaign can send qualified prospects your way, day in and day out.
You Can’t Manage What You Can’t Measure
To get maximum results from your website you need to know what’s going on. Without this critical information you’re flying blind. We can provide you with in-depth reports that show where your visitors come from and how they interact with your site. You’ll get the information you need to manage marketing programs, increase visits by qualified prospects and convert more of them to customers.
A Complete Online Marketing and Sales Program
From website design to search engine marketing, email marketing and beyond, if you’re in the security industry SMR is uniquely qualified to get you the kind of online results you’re looking for. Don’t be left behind… talk with us today.