Boost Sales With an E-Mail Marketing Program

When it comes right down to it, your business goals boil down to one simple thing. Build a large and loyal customer base that sends you a steady stream of new business. Getting there requires building strong relationships with customers through consistent and effective communication. That's why so many security dealers send out paper newsletters to their customers and prospects on a regular basis.

But there's a much better, easier and far less expensive way to go. It's called email newsletter marketing. (Watch this 3-minute presentation.)

Don't Pay Unless You're Thrilled

We'll set up your custom email newsletter for only $290, which is a great deal all by itself. But it gets better. We're so confident you'll love your newsletter that you don't have to give us a dime until after we create it for you. You read that right. We'll design and set up your newsletter without any up-front cost to you. You don't pay unless you decide to keep it. With a guarantee like that, what have you got to lose?

The Many Advantages of Email Marketing

For most security dealers, there is no better way to effectively communicate with customers and prospects and create new business opportunities than an email newsletter marketing program. Why? Consider some of the advantages of an email newsletter.

Customers Prefer Email

These days, the majority of people prefer communicating with the companies they do business with through email. According to a Direct Magazine study (5/12/2008), 67% of consumers prefer email over other forms of communication.

It Will Make You Money

After your company website, starting an email newsletter is probably the single-highest ROI action you can take to improve your Internet presence and create new business. Forty-two percent of companies using email marketing report it as having "great ROI, outperforming other methods." (MarketingSherpa, December 2007).

It's Trackable

With one of our email newsletter programs you'll get critical information on each issue, including who opened it and what action they took.


It's Forwardable

Unlike its paper counterpart, an email newsletter can be easily forwarded. This "tell-a-friend" benefit greatly expands the reach of an email newsletter to far more prospects. You'll even get a report that shows who forwarded your newsletter and who they forwarded it to!

It Links to Your Website

Each issue of your email newsletter contains links directly back to your website, driving more traffic and sales.

It Attaches a Line to Your Prospects

When a prospect visits your website you don't want to lose touch when he clicks away. An email newsletter can tie a communications line to those prospects, increasing conversions of visitors to prospects and ultimately to customers.

It Builds Customer Loyalty and Add-on Sales

Newsletters keep customers informed and in touch with your company. With a newsletter, you can easily tell customers about new products and services, increasing add-on sales and profits. It's also a great way to keep them from being taken by a competitor.

It's Cost Effective (and Green)

An email newsletter is far less expensive to produce and distribute than a traditional paper newsletter. There's no printing, no postage, no envelopes, no waste. You'll even help save some trees in the process.

How inexpensive is it? How does a a few cents per recipient sound? For instance, you can send out 200 e-newsletters for about $11. It doesn't get any more cost-effective than that. And unlike other email services, there's no monthly fee. You only pay when you send.

Sound Interesting? Let's Talk!

Our security dealer email marketing program couldn't be easier. We'll create a custom newsletter template that's yours alone. Then just add your content, schedule delivery and handle the leads. It really is that easy. (Watch our video presentation.)

So get in touch with us today to talk about putting the power of an email newsletter to work for your company. When it comes to turbocharging sales, it could be one of the best moves you ever make.

Click here to see just how easy it is to put together an email newsletter. Running time: 3:52

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If you don't have a newsletter, then publishing one is probably the single-highest ROI action you can take to improve your Internet presence.

~ Jakob Nielsen, Alertbox
10 High-Profit Redesign Priorities


67% of consumers prefer email over other forms of communication.

~ Direct Magazine. May 12, 2008


Forty-two percent of companies using email marketing report it as having "great ROI, outperforming other methods."

~ MarketingSherpa, December, 2007